Gowanus Lounge: Serving Brooklyn

Bolt of Enlightenment: Gowanus Bunker is "Satori"!!!

April 23rd, 2008 · 3 Comments

Satori Bunker

The Robert Scarano building on Bond Street, which we last heard from when a guard dog got loose and mauled a dog being walked, has gotten a name: Satori. It will be marketed by the Developer’s Group. The building has had an interesting history, starting with the demolition of an historic carriage house and continuing through more than three dozen complaints, Stop Work Orders and a construction process that has carried on more than three years. We nicknamed it “The Bunker” early on because the small windows on the Bond Street side reminded us of big gun placements. Little did we know that The Bunker would go on the market as Satori. About 2.5 seconds after getting this photo from a reader, we hit up Google to find out what the hell “satori” means. (Our first guess was “dog bite” followed by “tiny windows.” Sadly, we had forgotten the Bauhaus song, Satori.) Per Merriam-Webster, “satori” means: “Sudden enlightenment and a state of consciousness attained by intuitive illumination representing the spiritual goal of Zen Buddhism.” Therefore, we now have the attained the ability to say “enlightment,” “Zen Buddhism” and “Robert Scarano” all in the same sentence. Wikipedia explains further: “Satori is the raison d’être of Zen, without which Zen is no Zen. Therefore every contrivance, disciplinary and doctrinal, is directed towards satori.” Or, you know, selling condos in Gowanus. We heard a rumor that they really meant to name the building “Sayonara,” but that the sign maker was hard of hearing and feeling very Zen, so it ended up as “Satori.” We can say this rumor is untrue, however.

Sudden enlightenment. Truly.

Tags: Architecture · Gowanus · Real Estate Marketing

3 responses so far ↓

  • 1 Anonymous // Apr 23, 2008 at 5:42 am


    I want to fucking pee. What a big fat joke. Who buys into this shit! Ha! ZEN? Wait until they have to listen to the Toll Plaza beeing built for 20 years! No mor naming ugly buildings! Sign my petition.

  • 2 Jacques Clouseau // Apr 23, 2008 at 7:06 am

    Satori is phonetically identical to “Satory” , a military compound in France.
    I understand now why this building looks like a bunker.

  • 3 Anonymous // Apr 23, 2008 at 7:53 am

    hey so why dont u pee .u idiot